Course Code: LC322
Level
7
Duration
3 Years
Department
Marketing, Enterprise & Digital Communications
CAO Points
New for 2021
Course Type
Undergraduate - CAO
Location
Limerick
The aim of this new Business with Enterprise & Innovation programme is to develop entrepreneurial, commercial and practical business skills in the graduate. Graduates will acquire and develop the business knowledge, skills and competencies along with the innovative and creative thinking mindset necessary to succeed in new business ventures, as well as the management skills and knowledge required to allow employment in established businesses and/or entrepreneurial support organisations.
An “Active Entrepreneurship” project in conjunction with start-up enterprises provides a unique “hands-on” learning environment. Students, even when not taking the language option, also have the option to spend a semester or year studying abroad.
A minimum of 5 O6/H7 grades in Leaving Certificate subjects, including Mathematicsand English or Irish.
Refer to the Admissions section of this site for further information.
Dr. Tara Frawley
Title: Business Technology & Office Applications
Credits:
read more »Title: Enterprise Development
Credits:
read more »Title: Financial Accounting
Credits:
read more »Title: Idea Generation
Credits:
read more »Title: Management
Credits:
read more »Title: Marketing
Credits:
read more »Title: Mathematics & Statistics
Credits:
read more »Title: Micro & Macroeconomics
Credits:
read more »Title: Web Technology & Interactive Apps
Credits:
read more »Title: Corporate Law
Credits:
read more »Title: eBusiness for Marketing
Credits:
read more »Title: Human Resource Management
Credits:
read more »Title: Income Tax
Credits:
read more »Title: Innovating Products & Brands
Credits:
read more »Title: Legal Fundamentals for Business
Credits:
read more »Title: New Venture Creation
Credits:
read more »Title: Personal Selling
Credits:
read more »Title: Sales Management
Credits:
read more »Title: Social & Mobile Marketing
Credits:
read more »Title: Taxes for Startups
Credits:
read more »Title: , Organisational Information Systems & Business Intelligence
Credits:
read more »Title: Active Entrepreneurship Project
Credits:
read more »Title: Branding
Credits:
read more »Title: Business Analytics
Credits:
read more »Title: Enterprise Finance
Credits:
read more »Title: Family Business Management
Credits:
read more »Title: Managerial Finance
Credits:
read more »Title: Managing Change for the Entrepreneur
Credits:
read more »Title: Marketing Communications
Credits:
read more »Title: Project Management
Credits:
read more »After successfully completing this programme, students can progress to the 4th year of the Level 8 honours degree in Enterprise & Innovation or seek transfer into our Level 8 honours degree in Marketing and Management.
The opportunity may be available for graduates to gain access to the Hartnett Enterprise Acceleration Centre or the National Franchise Centre in Limerick City for commercialisation of a product or service. Graduates will also be suitable for employment in enterprise support agencies and established businesses and are also eligible for progression to the LIT Level 9 Master of Business with Marketing & Management Strategy, subject to quality of award.
For those students who have an innovative idea for a product, technology or service, this programme aims to equip the student with skills to translate the idea into a viable business concept. Alternatively, graduates will have the competencies to support the entrepreneur with the ‘innovative idea’ in creating a competitive and sustainable commercial enterprise.
