“This course provides students with all the skills to work with athletes and teams from underage to inter-county to National level." - Michael Fennelly, TUS S&C Lecturer and 8 time All Ireland winner.
Applied Strength & Conditioning - BSc (Hons)
Course Code: LC422
Level
8
Duration
4 Years
Department
Sport & Early Childhood Studies
CAO Points
289
Course Type
Undergraduate - CAO
Location
Thurles
The Bachelor of Science (Honours) in Applied Strength and Conditioning offers an in-depth education on this growing area of interest, both in Ireland and internationally. The Strength and Conditioning Coach is becoming a central and key figure in preparing and advancing the fitness and performance status of the individual athlete and team both in professional sport and in amateur and recreational sport.
Strength and conditioning coaches people towards optimal performance and injury prevention through the application of knowledge gained through many discipline areas such as sports science and exercise physiology.
Students are prepared for the UK Strength and Conditioning Association, ITEC Gym Instruction and the United States National Strength and Conditioning Association exams. This ensures successful graduates have the highest international standing. The programme also has strong links for work placement and research with Ireland’s leading sporting organisations.
A modern Strength and Conditioning Coach will also have additional skills that utilise advances in technology to impact on the development of the athlete, player and team; as well as requiring the core elements of business to be flexible in applying his/her strength and conditioning skills. The Thurles campus houses an elite, state-of-the-art sports strength and conditioning facility that greatly enhances students’ practical learning on the programme.
What are the entry requirements?
Leaving Certificate
A minimum of 2 H5 & 4 O6/H7 grades in six Leaving Certificate subjects, including Mathematics and English or Irish.
QQI FET/FETAC Applicants & Mature Applicants
Refer to our Admissions section for further information.
International Applicants
International applicants should apply directly to the International Office at TUS, allowing plenty of time for completing the visa process. Applications for September start should be made by 1st June at the latest to ensure visas are processed in time. You should familiarise yourself with visa processing times for your country of origin to ensure you make a timely application. Find out more here.
Who can I contact?
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Dr. Damien Young
What modules will I study?
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Year 1 - Semester 1
Title: Athlete Preparation & Coaching Skills
Credits: 5
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The aim of this module is to provide the student with a foundational understanding of the principles and concepts of fitness, training and physical conditioning and to prepare students in the coaching of these principles within both a sporting and recreational setting.
The following topics are covered:
- Definition of fitness, conditioning, health
- The principles of training
- The scientific support for the principles of training
- The principles of coaching
- The scientific support for the principles of coaching
- Player needs analysis
- Fundamental skills and their determination
- Long-Term Player Development pathway
- Flexibility, Warm-up and cool-down
Title: Fundamentals of Human Anatomy
Credits: 5
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The aim of this module is for the student to gain a foundational knowledge of the human anatomical structures and systems.
The following topics are covered:
- Planes of motion
- The Skeletal System
- The Neuromuscular system
- Cardiovascular system
- The Respiratory System
- The Digestive System
- The Nervous System
Title: Introduction to Psychology
Credits: 5
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To acquire knowledge, relating to the concepts of psychology while developing critical thinking and reflective practice
The following topics are covered:
- Evolution & Genetics
- Neuroscience
- Health Psychology
- Developmental Psychology
- Abnormal Psychology
- Social Psychology
- Child Psychology
- Adolescent Psychology
- Industrial & Organisational Psychology
- Intelligence
- The Self
Title: Nutrition Macronutrients & Energy Balance
Credits: 5
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This module introduces the fundamental aspects of macronutrients. Sources, structure, functions and metabolism of macronutrients, together with basic concepts of energy balance will be explored
The following topics are covered:
- Carbohydrates: Structure, functions and sources
- Lipids: Structure, functions and sources.
- Protein: Structure, functions and sources.
- Metabolism of carbohydrates, lipids and protein.
- Energy Intake, energy expenditure, energy balance.
Title: Physical Activity & Movement Development
Credits: 5
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The aim of this module is for the learner to understand the development of movement patterns through the life cycle and how these principles inform athletic development and planning.
The following topics are covered:
- The Stages of Development
- Rudimentary Movement Skills
- Types of Motor Skills
- Physical Activity Guidelines
- Physical Activity Programmes
Title: Resistance Training Principles
Credits: 5
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The aim of this module is to provide students with an introduction to the basic concepts of weight training theory and practice that will provide the basis for their planning and management of strength and conditioning programmes for athlete and team performance. Students on completion of this module, will be competent an ability to coach a variety of resistance training exercises with an understanding of the basic programming needs for resistance training.
The following topics are covered:
- History of strength training concentrating on resistance training
- Health and safety issues related to resistance training
- Types and functions of resistance training
- Exercises instruction and resistance testing
- Introduction to the LTPD pathway
- Acute training variables for resistance training
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Year 1 - Semester 2
Title: Fundamental Movement Skills
Credits: 5
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The aim of this module is for the learner to understand the principles and practices of fundamental movement skills and how these skills relate to athletic development
The following topics are covered:
- Stability Skills
- Locomotion Skills
- Manipulation Skills
- Fundamental movement skills for child, youth and adult
- Methods to assess movement skills
Title: Introduction to Exercise Physiology
Credits: 5
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The aim of this module is to provide students with a basic understanding of human physiology and physiological responses to exercise.
The following topics are covered:
- The cell
- Muscle tissue biology and function
- The Endocrine System
- Energy Systems
- The fluid system
- Skeletal muscle during exercise
- Cardiovascular responses to exercise
- Respiratory responses to exercise
- Testing metabolic rates at rest and during exercise
Title: Management and Communication Skills
Credits: 5
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This module will introduce the learner to fundamental management and communications skills for the sports industry. It will equip the learner with the practical know-how to communicate effectively for sporting and academic pursuits through the use of IT. This module will also develop students' independent learning skills.
The following topics are covered:
- Management concepts and the strength and conditioning industry
- The S&C coach as a manager and leader in the independent and team environment
- The role of the S&C manager's job – key management functions and skills
- Planning for S&C
- Leading
- Controlling and motivation
- Effective Communication Skills
- Non-verbal communication
- Listening skills
- Assertive, passive and aggressive communication
- Spreadsheets for basic S&C data analysis
- Personal development for self direction
- Professional development plan
- Presentation Skills
- Writing aims and objectives
- Deciding on content and structuring a presentation
- Practice/feedback and managing nerves
Title: Nutrition Micronutrients & Hydration
Credits: 5
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This module aims to further develop the fundamental aspects of human nutrition. The sources and functions of vitamins, minerals together with recommended intakes will be introduced. The roles and effects of fluids on nutrition will also be addressed.
The following topics are covered:
- Function and Source of Vitamins
- Function and Source of Minerals
- Role and Effect of Fluids
- Reading and Interpretation of Food labels
- Introduction to Functional Foods
Title: Resistance Training Practices
Credits: 5
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The aim of this module is to provide students with an introduction to the basic concepts of weight training theory and practice that will provide the basis for their planning and management of strength and conditioning programmes for athlete and team performance. Students on completion of this module, will be competent an ability to coach a variety of resistance training exercises with an understanding of the basic programming needs for resistance training.
The following topics are covered:
- Resistance training systems and methods
- Coaching of the general resistance training exercises
- Adaptations to resistance training
- Progressions of building exercise techniques for resistance training
- Programme design and Planning for resistance training
- Introduction to plyometrics
- Planning and implementing plyometrics
Title: Sports Philosophy & Ethics
Credits: 5
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To acquire the knowledge, skills and competence to establish his or her own personal philosophy and ethical framework within his or her role as a coach.
The following topics are covered:
- The Philosophy of Coaching
- The Philosophy of Sport
- Coaching Theories
- Ethics in Sport
- Personal Philosophy
- Amateur v Professional Sport
- Character in Sport
- Sportsmanship
- Athlete-Coach Relationship
- Anti-Doping
- Cultural Differences
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Year 2 - Semester 1
Title: Concepts in Functional Biomechanics
Credits: 5
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The aim of this module is for the student to gain a foundational knowledge of the human biomechanics and responses as they relate to exercise and activity. The student will understand basic principles of human biomechanics as they apply to kinetic and kinematic movement.
The following topics are covered:
- Administration of common human movement assessment techniques and screens
- Biomechanical concepts and principles to training methodology
- Identification of key faults related to common assessment techniques
- Rationale and reasons for poor movements
- Posture in sport
- Application of biomechanical principles to training methodology
- Reliability when testing.
Title: Performance Measurement & Testing
Credits: 5
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The aim of this module is for students to gain a thorough understanding and competencies in sports performance testing of athletes and how such methods are used to measure performance within Strength and Conditioning.
The following topics are covered:
- Reasons for fitness testing
- Validity and reliability
- Key statistical methods
- Selection and standardisation
- Functional, Field & Laboratory testing
- Sport-specific and team testing
- Recording and monitoring
- Interpretation of test results
Title: Speed & Agility Development
Credits: 5
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The aim of this module is for students to understand the key physical elements, principles and concepts and methods required for linear speed development, agility and change of direction and the relevant energy systems in use. On completion of this module, the student will possess the coaching skills for speed and agility development combined with the scientific knowledge of the detailed physiological and biomechanical aspects.
The following topics are covered:
- History of the 100m
- Characteristics of Sprinters
- Speed & the LPAD
- Biomechanics of Running & Sprinting
- Speed Development
- The Components of Speed
- Methods of Speed development
- Periodisation and planning of Training
- Recovery
- Injury preventive practices
Title: Sports Nutrition
Credits: 5
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This module will introduce the relationship between nutrition and exercise and sports performance. The effect of nutritional strategies on strength, power, speed and endurance performance will be discussed and assessed.
The following topics are covered:
- Nutrition for the recreational exerciser
- Nutrition for endurance athletes
- Nutrition for speed, strength & power athletes
- Designing & implementing nutritional strategies
- Evaluating nutritional strategies
Title: Statistics for Sport
Credits: 5
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Statistics for sport and conditioning provides the student with an understanding of statistical concepts and computational skills, their practical application in relevant sport and conditioning situations, and develops a systematic approach to dealing with statistical data.
The following topics are covered:
- Tabulating and graphing data
- Frequencies
- Central tendency and dispersion
- Sampling
- Probability and the normal distribution
- Correlation and Regression analysis
Title: Weightlifting
Credits: 5
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The aim of this module is for students to understand the science behind weightlifting for strength, power and conditioning. To develop a basic level of competency and coaching in the classic lifts, barbell weight training and its accessory movements. The student will be able to devise and implement a training plan.
The following topics are covered:
- History of Weightlifting
- Types and Functions of weight training
- Health and Safety
- Correctives exercises specific to weightlifting
- LTPD process of weightlifting and weight training
- Exercise instruction and coaching weightlifting
- Acute training variables
- Principles of Training applied to Weightlifting and weight training
- Weightlifting exercises for Sport performance
- Weight training exercises and biomechanics
- Powerlifting
- Periodisation and planning
- Monitoring, recording and evaluating
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Year 2 - Semester 2
Title: Clinical Biomechanics
Credits: 5
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The aim of this module is for students to advance their knowledge related to biomechanics and apply this knowledge to clinical situations in the field of strength and conditioning
The following topics are covered:
- Neuromuscular patterns related to biomechanical issues
- Biomechanical concept and principles to training methodology
- The Neuromuscular system
- Movement
- Posture in sport
- Centre of gravity, base of support and its relationship to exercise selection
- Torque and centre of rotation
- Body proportions and influence of gym technique
- Application of biomechanical principles to training methodology
Title: Endurance Development
Credits: 5
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The aim of this module is for students to understand the key physical elements required for aerobic development and energy system conditioning. Students will be able to plan and deliver aerobic and endurance development programmes for both teams and individuals.
The following topics are covered:
- Components that make up elite endurance athletes.
- Lactate Threshold and subsequent training zones
- Characteristics of Endurance athletes
- Endurance & the LPAD
- Biomechanics of Running
- The Components of Endurance
- Combining Speed and Endurance
- Methods of aerobic development
- Periodisation and planning of Training
- Recovery and Overtraining
- Strength and Conditioning for Endurance athletes
Title: Sport & Community Engagement
Credits: 5
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This module examines the role of sport for community engagement and development. It will discuss sports provision, initiatives and opportunities in Ireland and their importance for community development. Students will consider NGB and sectoral agencies and how sporting organisations and clubs are managed.
The following topics are covered:
- Introduction to Sports & Community Development
- What is Sports Development and the Sports Development continuum
- Roles and positions in sports development
- Management functions in sporting organisations
- The three sectors (Voluntary, Private and Public)
- Commercial provision
- Public private partnership
- Voluntary provision of sport and Clubs
- Sport Ireland, Active Ireland and the Federation of Irish Sport
- Sport and the Economy
- Sport and Health
- Sport and Tourism
- Sport and Community - LSE and local sports programmes
- The Government & Irish Sport
- Sport and Society - initiatives to improve physical activity, exercise and fitness among various populations
- Sports governance and the NGB
- Reviewing local, regional and national methods of monitoring and evaluating sports development
Title: Sports Psychology
Credits: 5
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To examine the multiple psychological factors involved in sport required to achieve optimal performance and the maintenance of mental health
The following topics are covered:
- The Philosophy of Sport
- Language and its effects
- Personal Philosophy
- Integration of Coaching methodology and philosophy
- Coaching Theories
- Leadership and management
- Team dynamics
- Sport psychology approaches
- Mental skills training
- Anxiety, arousal and stress
- Exercise psychology
- Integrating your philosophy of coaching with team management
- Ethics in Sport
Title: Training for Power & Force Production
Credits: 5
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The aim of this module is for students to understand the force velocity science behind power development and its benefits to sporting performance. Students will gain an understanding of how strength and power training in the weight room will enhance sporting performance and the methods of increasing power
The following topics are covered:
- Types and Functions of power development
- LTPD process of power development
- Exercise instruction and coaching
- Acute training variables
- Principles of Training applied to power development
- Periodisation and planning
- Monitoring, recording and evaluating
Title: Video and Performance Analytics
Credits: 5
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The aim of this module is to develop the student's creative and technical skills in producing digital material for analysing individual and team-based technical, training and gameplay movements using a varied range of technology.
The following topics are covered:
- The performance analysis process
- Notational analysis
- Using performance analysis software
- Generating and interpreting data for coaching purposes
- Qualitative video analysis
- Coaching, S&C and sports performance analysis
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Year 3 - Semester 1
Title: Injury Management & Rehabilitation
Credits: 5
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The aim of this module is to provide students with the theoretical and practical knowledge and skills to identify injuries, injury risks, implement prevention strategies and to perform rehabilitation programmes.
The following topics are covered:
- Anatomy of injuries
- Types of Injuries
- Common injuries in sport
- Implementing pre-habilitation strategies
- Implementing rehabilitation strategies
- Factors associated with injury in sport
- Medical issues in sport
- Recovery tools
- Recovery strategies
- Overreaching and Overtraining
- Concussion
Title: Interventions for Special Populations
Credits: 5
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The aim of this module is to provide students with a multi-disciplinary approach to dealing with the various needs of special population groups and how it applies to physical activity, exercise and sports participation. Students will develop the skills necessary to adapt various exercise programmes and sports to meet the needs of specific special population groups.
The following topics are covered:
- Physiological changes and impacts of ageing on physical activity.
- Physical activity prescription and special considerations for exercise testing.
- Psychological health and benefits of physical activity.
- Methods of adapting physical activities for older adults and exercise programme design.
- Female athlete triad.
- Osteoporosis and the impacts of exercise on prevention.
- Pregnancy and women and the implications of pregnancy on participation in exercise.
- Methods of adapting physical activities for women with osteoporosis and women who are pregnant.
- Identification and investigation of a number of prevalent physical disabilities (spina bifida, cerebral palsy etc.) in relation to the physical, physiological and psychological barriers to participation.
- Assessment of physical fitness.
- Benefits and methods of adapting physical activities for individuals with physical disabilities.
Title: Sport Technology Analytics
Credits: 5
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The aim of this module is to develop the student's technical skills in the use of sports technology to analyze individual and team-based technical, training and gameplay movements using a varied range of technology
The following topics are covered:
- The performance analysis process
- Development of performance indicators
- Formulating sport-specific analysis systems
- Using performance analysis software
- Generating and interpreting data for coaching purposes
- Profiling sports performance
- Sports technology use in S&C
Title: Sports Marketing
Credits: 5
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The aim of this module is to provide students with the theory of marketing, its functions, requirements and the skills necessary to support marketing practice within the sporting organisation and for individuals involved in sports
The following topics are covered:
- The role and function of marketing theory, concepts and principles
- Market Segmentation, Targeting and Positioning for a sports/fitness organisation
- Methods of segmenting consumer and B2B markets
- Target marketing
- Positioning for competitive advantage
- The Product concept
- Product classifications
- Branding strategies for fitness professionals
- Packaging the fitness product
- Product line and mix decisions
- New product development and lifecycle strategies
- Quality standards
- The Role and Perception of Price
- Factors to consider when setting prices
- General pricing approaches for both new and existing products
- Integration of price in the marketing mix
- Initiating price changes
- Reacting to competitors price changes
- Marketing Channels and Logistics
- Marketing channels, strategy and structure
- Physical distribution and facilities
- Channel design and management
- Logistics management
- Franchising
- On-line distribution
- Marketing Communications
- Promotion mix
Title: Statistical Methods for Sport
Credits: 5
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Statistics for sport and conditioning introduces students to the process of quantitative research in sport, develops a systematic approach to dealing with statistical data and equips students with the IT skills required in analysing and presenting data.
The following topics are covered:
- Research design
- Parametric statistics - testing association
- Parametric statistics - testing differences
- Non parametric statistics - testing association
- Non parametric statistics - testing differences
Title: Youth Athletic Development
Credits: 5
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The aim of this module is for the learner to understand the nature of S&C needs through the youth and adolescent life cycle and how these principles inform exercise selection, programming and planning
The following topics are covered:
- Growth & Maturation
- Early & Late Specialization, Talent Development
- Critique of current long term athletic development models
- Coaching Youth Athletes
- Strength & Conditioning for Youths
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Year 3 - Semester 2
Title: Work Placement
Credits: 30
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The aim of the work place learning module is for students to apply their formal academic education within an experiential learning environment. Students will log a significant amount of hours within a sports based industry context. They will develop interpersonal skills in communication, team work and problem solving gaining insight into their own personal abilities and aptitudes and to reflect on their continuing need for both personal and professional development.
- For a placement to be acceptable, it must involve a level of relevant experience and be approved by supervisor.
- This work placement is where the learner applies the knowledge, skills and competencies gained during year 1, 2, and 3 of the programme.
- A combination of shadowing and active participation should give the learner the chance to assess the culture of the organisation and give them the opportunity to put into practice some of the knowledge they have attained on the programme as well as picking up practical knowledge.
- Each learner is required to familiarise himself / herself with the placement guide and to ensure that they are fully aware of their duties and responsibilities in relation to the industrial placement.
- The placement period requires 500 logged hours and placement contracts between a learner and an employer must be with an approved employer.
- Failure to comply with this requirement may result in the learner's placement not being accepted by the college.
- Learners are advised that while Limerick Institute of Technology supports them to find a suitable placement position, it is the learner's responsibility to secure a suitable work placement.
- In essence the work placement is an opportunity to develop personal and social skills; to realise strengths and weaknesses and to develop self-awareness.
- The learners are expected to develop further their competence in core skills such as communication and problem solving.
- As such, this work placement is a key element of this programme and recognises that real and effective learning occurs during quality assured placements.
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Year 4 - Semester 1
Title: Applied Exercise Physiology & Anatomical Assessment
Credits: 5
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The aim of this module is for students to deepen their understanding of anatomy and physiology as it relates to sport, exercise and physical activity. The students will practically apply the theory of anatomy and physiology as it pertains to exercise performance and monitor and evaluate its effects.
The following topics are covered:
- Acute effects of sub-maximal and maximal exercise on the physiological systems.
- Chronic effects of sub-maximal and maximal exercise on the physiological systems.
- Exercise modalities and energy expenditure.
- Anthropometric assessments.
- Effect of temperature on exercise performance.
- Effect of altitude on exercise performance.
- Physiological measurement and monitoring
Title: Coaching Competencies & Behaviours
Credits: 5
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To acquire the knowledge, know-how, skill and competence to analyse the theoretical constructs involved in the psychology of coaching within a sports performance environment
The following topics are covered:
- Coaching Psychology
- Coach Behaviour
- Emotional Intelligence
- Psychological Skills Training
- Coaching Culture
- Management of the Coaching EnvironmentEffective Feedback
- Stress & Well-Being
- Mentoring
Title: Current Concepts in Strength & Conditioning
Credits: 5
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This module examines current and emerging trends, research tracks and contemporary issues within strength and conditioning literature and evidence based practice. Participants will explore areas of interest to develop future research opportunities, critical thinking skills and the application of theory in practical settings.
The following topics are covered:
- Training demands for injury/illness
- Return to play decisions
- Sports biomechanics
- Team monitoring
- Nutrition for performance, training and health
- Supplements in sport
- Doping in sport
- Talent identification and development in sport
- Psychological considerations in S&C
- Coaching philosophy and pedagogy
- Resistance and training for speed and movement
- Sports technology
Title: Entrepreneurship
Credits: 5
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This module will provide the student with an introduction to Entrepreneurship, its nature and the role of the entrepreneur. It will examine the importance of entrepreneurship and innovation to the economy and how it is supported and the theory and research surrounding entrepreneurship and its development.
The following topics are covered:
- Definition of an entrepreneur
- History, nature and development of entrepreneurship
- Theories of Entrepreneurship; Classical, Neo classical, Austrian, Psychological, Sociological, Management
- Entrepreneur background, characteristics and motivations, the role of the entrepreneur
- The entrepreneurial process, managerial versus entrepreneurial decision making
- The macro-environment and the competitive environment that SME's operate in and the identification of factors that affect business
- The various business structures of SMEs, the importance of small firms in Ireland.
- Success and failure factors
- Enterprise support and government policy, support agencies and networks
- Role of entrepreneurship in economic development
- Innovation and Entrepreneurship
- Innovation types, technology life cycles, innovation performance, new product development
- SME research and development, innovation supports, government innovation policies. Innovation models
Title: Monitoring & Recovery Science in Coaching
Credits: 5
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This module aims to provide students with the knowledge, know-how, skill and competence to ascertaining and deliver appropriate Monitoring Management & Recovery Strategies and guidance to athletes
The following topics are covered:
- Overloading, Overtraining, Overreaching in Sport
- Long term Athlete Development analysis
- Competition Structures
- Monitoring in Periodisation
- Scientific Basis of monitoring strategies
- Fatigue
- Sleep
- Training Load
- Heart Rate
- Biochemistry
- Monitoring Systems
- Recovery in Periodisation
- Altitude Training
- Heat
- Psychological Recovery
- Compression Garments
- Sleep
- Water Immersion
- Electro-Muscle stimulation
- Recovery Checklists
Title: Periodisation & Programme Planning
Credits: 5
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To acquire the knowledge, skill, and competence as they relate to the theory and practice in the art and science of Periodisation across sports.
The following topics are covered:
- Planning Requirements
- Training Variables
- Principles of Training
- Phases of Training Programmes
- Methods of Periodisation
- Monitoring & Recovery Strategies
- Applied Research
- Developing Programmes
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Year 4 - Semester 2
Title: Adapted Physical Activity
Credits: 5
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The aim of this module is to provide students with a multidisciplinary approach to working with individuals with physical and intellectual disability. Students will critically examine the various barriers and special considerations for individuals with disability engaging in physical activity and sports and develop appropriate programmes of exercises to suit these needs.
The following topics are covered:
- Policy & Process Models of Disability Medical v’s Social Model – International Classification of Functioning EU and Irish Disability Legislation Advocacy
- Programme and Curriculum Planning Models of Inclusion for PE Adapting activities – key principles Behaviour Management & Modification
- Assessment of clients – Motor Assessment / Physical Assessment General Programme Evaluation
- Specific Conditions – Key Coaching Points for: Sensory Impairments Cerebral Palsy, Spina Bifida & Muscular Dystrophy Spinal Impairments Autism Exercise Induced Asthma Diabetes
- Individual Exercise Programmes Needs Analysis Design Implementation for key sports related to the Paralympics
- Adapted sports for para and special Olympic athletes and other non category disability persons
Title: Advanced Resistance Training
Credits: 5
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The aim of this module is to provide students with the scientific knowledge to formulate and critically analyse different training methods and technologies used when working with athletes. At the end of this module, students will be proficient in the use of technologies and training equipment used and also be able to plan, produce and coach training plans that will aim to optimise performance in elite athletes.
The following topics are covered:
- Advanced Strength and Power Methods
- Technology and Data analysis in resistance training
- Coaching of elite level athletes
- The scientific support for performance enhancement
- Alternative resistance training methods
- Olympic lifts and derivatives
Title: Final Year Project
Credits: 15
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This module aims to assist the student to identify, understand and prepare to S&C research to further their understanding of research methods and tools. This module focuses on the planning and preparation of a research and also on the identification and analysis of contemporary S&C issues as potential areas of research and the use of scientific research as a problem solving tool. This encompasses the understanding and application of appropriate research designs, research statistics, data analysis techniques, report writing and presentation
Title: Venture Management
Credits: 5
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This module will provide the student with a grounding in enterprise development and planning . It will guide the student through modelling a new business proposal, a feasibility study, and a business plan for a new venture
The following topics are covered:
- The Foundations of Entrepreneurship
- Inside the Entrepreneurial Mind
- Idea generation, the business model
- Designing and building a business plan
- Conducting a feasibility analysis
- Forms of business ownership
- Finance for a new venture
- Building a marketing plan
- Technology and the new business
- Pricing strategies
- Creating a financial plan
- Human Resources
- Operations Management
- Facility Management
Are there opportunities for further study?
Graduates can apply for entry to TUS's Research Masters programme.
What are the career prospects?
The programme aims to equip students with a qualification that has an international competitive standing in the marketplace and the skills that are pivotal to the Strength and Conditioning practitioner.
Graduates are expected to gain employment in sports organisations, sports’ national governing bodies, sporting clubs and colleges, the health and fitness industry, community activity programmes and private enterprise.
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Who is the programme suited to?
The programme is suited to students who wish to become members of sports training professional bodies and pursue careers as top sports strength and conditioning coaches or entrepreneurs in the growing fitness industry.